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Porsche has stepped up its aspirations in the all-electric vehicle market, announcing earlier Monday the launch of the Taycan 4S, which comes in two different battery sizes.
In a press release, the company pointed out that it first launched two models of the Taycan, its all-electric sports car in September and now a mere month later it's rolling out the third version of its electric sports car with the Taycan 4S.
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Taycan 4S marks its entry-level EV sports car
The German vehicle manufacturer has already said it would roll out several versions of the Taycan. According to one media report Porsche is investing $1 billion in the effort. The Taycan 4S is slated to hit U.S. dealerships this spring and will be in European dealerships in January.
The new model comes with either a performance battery of up to 390 kW or a performance battery plus that has up to 420 kW. The Taycan 4, follows the Taycan Turbo S and the Taycan Turbo, and is considered the entry-level model for its all-electric sports cars.
The Taycan 4S standard will start at $103,800 while the one with the performance plus battery will go for $110,380 according to one media report. The first two, the Taycan Turbo S and the Taycan Turbo, sell for $185,000 and $150,900 respectively.
"With two permanently excited synchronous machines on the front and rear axles, in other words all-wheel drive, as well as a two-speed transmission on the rear axle, the drive architecture comprises the same main technical highlights as on its model brothers," wrote Porsche in a press release announcing the Taycan 4S. "The same also applies to the intelligent charging management and exemplary aerodynamics. With a cd value from 0.22, the aerodynamics makes a significant contribution to low energy consumption and thus long-range."
Not everyone successful on the EV front
At the same time that Porsche is busy churning out electric vehicles, Dyson, the UK company known for its high-tech vacuums and blowdryers is exiting the market. Last week its founder Sir James Dyson said in an email to the staff that while engineers were able to create a "fantastic electric car" it's not feasible for it to be produced commercially.
"This is not a product failure, or a failure of the team, for whom this news will be hard to hear and digest," Dyson wrote in the email. "We have tried very hard throughout the development process, we simply can no longer see a way to make it commercially viable."